lunes, 25 de octubre de 2010

technorati claim

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sábado, 23 de octubre de 2010

Homepage-Communicate

Communicate
Our special expertise is in helping you and your group make distance and location much less important so that regardless of where your team is, or needs to be, they can always be engaged, supportive and productive.

»Learn More

Homepage-Contact

Contact

857.205.2996
info@co3group.com

Homepage-Our Mission

Our Mission
Co3 Group aims to improve our client's effectiveness and reduce the cost of workplace infrastructure by leveraging web-based tools and best practices to bring people together.

Homepage-Our Solutions

Our solutions improve peoples ability to:

Cultivate communities
Stay engaged with one another
Communicate and collaborate across distance
Make our work, ideas and knowledge visible & shareable
Locate each other and interact informally

Homepage-Collaborate

Collaborate
We look forward to talking with you about how Co3 Group, Ltd can help you respond to the changing nature of work and group connections in a world that is both demanding and full of opportunity.
»Read Case Studies

jueves, 7 de octubre de 2010

Why Companies Want Facebook Friends

A recent BBC report showed how Starbucks are using their 14 million Facebook friends as an alternative to advertising. Social media platforms are used to discuss services, products, new ideas and to generally just hang-out together.
The big question, is it a phoney relationship? Many companies are saying no. The erosion of trust between large organisations and the public has stimulated this interest. Companies believe that harmony can be restored in a two way conversation through Facebook, Twitter and You Tube.
The BBC warns however that although customers love to evangelise and support corporations they are also quick to turn on companies when things go wrong. The BP’s slow reaction to engage in the social space during the Gulf oil crisis was the chosen example. Although the company eventually engaged through You Tube and Twitter they were far too late to override the parody sites that had emerged.
BP’s slow reaction to getting the two way conversation going led to a 2nd disaster by appearing to be tone deaf.
Is social media the best way for a company to get to know what customers think, want or need?
Whatever your view many companies want people to become your friend. Just be aware corporate friendship is getting big and coming your way.